Buku Do Good Design

Do Good Design
Bagaimana Desainer dapat Mengubah Dunia

David B. Berman
Cetakan Pertama Edisi Bahasa Indonesia, 2010
13,5 x 20,5 cm
xvi + 180 halaman
Rp. 80.000,-

Sinopsis
Bagaimana desain membantu dalam pemilihan presiden?
Mengapa banyak orang membeli rumah yang tidak mampu mereka beli?
Mengapa produsen mobil Amerika sekarang berjuang untuk hidup?
Sebenarnya mengapa krisis lingkungan itu terjadi?
Desain menjadi berarti, tidak seperti sebelum-sebelumnya.

Melucuti senjata penipu masal
Para desainer menghadirkan apa yang kita lihat, pakai, dan alami. Di era krisi lingkungan, sosial, dan ekonomi ini, para desainer dapat menentukan untuk ‘ingin dianggap apa’. Apakah menciptakan kebohongan yang mendorong konsumsi yang berlebihan ATAU mendorong perbaikan di dunia.

Do Good Design adalah panggilan untuk melakukan aksi:
Buku ini mengingatkan para perancang pada peran yang dimainkan dalam mempengaruhi khalayak global untuk memenuhi kebutuhan yang diciptakan. Buku ini menggaris bawahi kegiatan yang berkelanjutan untuk menghadapi praktik dan konsumsi sebuah desain. Banyak profesional yang akan terinspirasi oleh pesan tentang bagaimana sebuah industri dapat merasakan dirinya lebih baik dengan berpegang teguh pada prinsip-prinsip yang ditetapkan.

Saat ini, setiap orang adalah seorang perancang. Dan masyarakat di masa depan adalah proyek desain kita bersama.

Untuk pemesanan sila klik ini..

Promosi dengan Bergerilya

Ada buku menarik!

Guerrilla Advertising: Unconventional Brand Communications

Gavin Lucas and Michael Dorrian

The advertising industry is in a state of flux. In an age where we can choose what media we consume, the traditional channels of TV, press and poster are no longer always the most appropriate for a brand to reach its target audience. As a result, global brands are opting to implement ever more inventive and original schemes to get their products talked about. Microsoft covered Manhattan in butterfly stickers, Volkswagen made a Polo out of ice and parked it on a London street, and Adidas suspended two footballers high above the streets of Tokyo for a death-defying kickabout. This book shows the best international examples of the varied and inventive tactics that are being used today by big-name brands, non-profit organizations and individuals to promote themselves, their ideas and their products. More than 70 international campaigns are featured grouped according to their approach: Stunts, Street Propaganda, Sneaky Tactics, Site-specific campaigns and Multi-fronted attacks.
Gavin Lucas is Staff Writer at the leading monthly communication arts journal Creative Review. Michael Dorrian has been a designer since the 1990s. He has co-edited and designed numerous books, including the highly successful Business Cards (Laurence King).

Paperback
300 illustrations
192 pages
300 x 230 mm
ISBN 978 1 85669 470 4
Published July 2006

Contents:
1. Street Propaganda
2. Site-Specific Media
3. Sneaky Manoeuvres
4. Stunts
5. Multi-Fronted Attack

Harga bukunya: Rp 473.000,-. Tertarik? Sila pesan ke toko@aikon2.com.

Buku Grafiti + Mural Beken!

Ada sepuluh buku yang mengungkap karya-karya grafiti di berbagai negara (sayang Indonesia tidak termasuk).

Sila pesan buku-buku ini dengan harga keren! di toko aikon too melalui email: toko@aikon2.com.9783937946542 Cuba Brasil Rp 175.950,-

9780500285961 Freight Train Graffiti Rp 273.275,-

9783937946504 Sento The Fantastic Partners Rp 175.950,-

9789812455239 Black Book Session #03 Sketches Rp 247.350,-

9789812457844 Graffiti Now Rp 296.650,-

9783937946528 Logan Seville’s Finest Rp 175.950,-

9789812454683 Ma’Claim Finest Photorealistic Rp 289.000,-
(ma’claim memang ga’da matinya! recommended!)

9789812457714 Mural Art Rp 488.750,-

9781856696005 Print Making: Grabowski Rp 285.600,-

9781856695046 Rackgaki Japanese Detail Rp 230.775,-
(ini keren + recommended benar!)

Buku Desain Grafis dan Ilustrasi?

Wah.. akhirnya ada buku import soal grafis dan ilustrasi yang murah..
Segera pesan di toko@aikon2.com dengan mencantumkan ISBN buku yang diminati.

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